Can I mod my car?

Hi there! I just got my first car (M19), and I’m new to the car scene and modding and everything. I was wondering if I’m able to mod my car? I have a 2013 Ford escape. Also, I don’t really know what I would be able to do if i can mod it. I have some knowledge about modding in general, but only on cars that are good for modding. Thank you!

Edit: More specifically, I’m talking about actual engine/performance modifications, not really body mods or wraps or anything.