Some Blinds posted by Journalist Upala KBR

A PR agency who prides itself on being classy, better change its style before their stars change them - for better publicity & image management. The PR agency's lettings-things-slide as people-will-forget-soon strategy is outdated today. 1. A beautiful, young actress's image was trashed, trolled and torn to bits by a young actor (whose super efficient PR did a great job. Hats off to the way they fight so well for their clients), as he was upset with her. Actress's publicist did nothing. Be cool. Be calm. Be positive. We won't fight dirty. The PR strategy. 2. An actress whose image is getting dirtied by speculation & gossip, as controversy swirls around her, is also handle by the 'Cool Customer' PRs. Here too not one statement of the star which could, would & should have cleared up the dirt. Because here again is the policy - everything will go away if you keep a dignified silence. Public memory is short & they forget, blahblah. I want to ask, this actress who has enjoyed a perfect image till now, will she get it back now - ever? 3. Sending your stars to markets, restaurants, airports & public places to spout inane nonsense? Makes them look silly. Publicists can think, use their brains to give some cool, quirky makeovers, no? Sipping mimosas under the shades, gossiping among yourselves, trying to be elite, stylish & cool will certainly not help. Roughing it out like a common man definitely will. You have to roll up your sleeves, brainstorm & learn how to protect your clients their best way - not yours.